To associate love with sacrifice is sublime. To mix love with pleasure is human. And to make business out of love is American. According to the Greeting Card Association of America 25% of all cards sent are valentines. Of course, now cards have replaced diamonds. Well, love is in the air. In India it is … Continue reading Love in the Age of Market Economy
Tag: Valentine’s Day
love is the way
Late nineteen eighties. Just when we thought we were out of our teenage hangovers and stupidities, and the advent of TV and DVD players would sound the death knell for Bollywood, a spate of romantic films ruled the box office. These movies also launched the career of a lot of stars: the innocent looking Juhi … Continue reading love is the way